APEX PWA: Service Overview

APEX is a no-code PWA builder built for media buyers: cloaking and anti-bot, push notifications, split testing, and postbacks all live in one dashboard. This overview covers what's inside APEX, how it handles day-to-day arbitrage tasks, and who the service fits best.

Cloaking and anti-bot

APEX filters traffic by user-agent, IP, datacenter ranges and geo, backed by IP-intel data, so bot traffic and reviewer visits get filtered out before the offer ever loads. Cloaking rules are editable without a developer — buyers set them per vertical and geo themselves. That keeps junk traffic out of your stats and protects domains from bans.

Push engine and pre-landers

The built-in push module collects a subscriber base straight from the PWA, segments it, and sends both triggered and scheduled notifications — an extra retention channel without a separate mailing tool. Pre-landers (wheel of fortune, quiz) warm up traffic before the offer and lift engagement ahead of the landing page.

Split testing and per-visitor analytics

Split tests in APEX use sticky assignment per visitor, so the same user consistently sees the same variant — that produces clean data without distortion from repeat impressions. Buyers can compare creatives and pre-landers on actual numbers rather than gut feel.

Domains, postbacks and team access

Custom domains connect with free HTTPS and one-click rotation, so a banned domain gets swapped without rebuilding the PWA. Postbacks and S2S integrations (Keitaro paired with FB CAPI and others) pass conversions back to the tracker and ad account for accurate optimization. Team roles (CEO, team lead, buyer) separate access when more than one person works on a project.

Pricing and who APEX fits

Pay-per-install pricing and crypto payments (USDT) suit buyers who pay for traffic in batches and would rather not depend on card billing. APEX works for a solo buyer who wants the full stack in one place, and for teams where shared roles and unified analytics matter more than a pile of separate tools.

FAQ

How is APEX different from stitching together separate cloaking, push, and tracking services?
Every module lives in one dashboard and talks to the others natively — cloaking, pushes, split tests, domains and postbacks are all configured in one account with no manual syncing between tools.
Do I need development skills to set up a PWA in APEX?
No, APEX is no-code: the PWA is assembled in a builder, and cloaking, pushes and postbacks are configured through the interface.
Can a team work inside APEX together?
Yes, APEX has CEO, team lead and buyer roles with different levels of access to campaigns and stats.
What payment options does APEX support?
APEX supports pay-per-install pricing and crypto payments (USDT), with no card billing required.
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