Adspect
Adspect is a third-party commercial cloaking and anti-bot service — a separate subscription that identifies bots and moderators by IP, user agent, behavior, and JS fingerprinting, then shows them a safe page instead of the real offer.
How a service like this works
Adspect and similar services plug into a landing page or tracker via a script or integration: every visit gets checked against dozens of signals, and the show-offer-or-show-trafficback decision happens in a fraction of a second. It's a separate layer that a buyer configures and pays for independently of their tracker and hosting.
Adspect vs. built-in PWA cloaking
If a PWA platform doesn't include cloaking, a buyer has to stitch together a tracker, hosting, and a separate service like Adspect — another subscription, another integration to maintain. APEX bakes cloaking+anti-bot (bot/UA/datacenter/geo filters, IP-intel) directly into the PWA builder, so a separate cloaking subscription isn't needed for standard campaigns.
FAQ
- Why use a separate cloaking service if the tracker already has one?
- Not every tracker ships a full anti-bot module with current IP databases and fingerprinting — dedicated services tend to update detection more often and more precisely, so buyers often layer one on top of the tracker for extra protection.
- Can you skip Adspect entirely in PWA arbitrage?
- Yes, if the PWA platform already includes built-in cloaking with bot, UA, datacenter, and geo filters — a separate anti-bot subscription becomes redundant for typical campaigns in that case.
Cloaking, anti-bot, push, split tests and your own domains — in one service.
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